Field Marketing Specialist | Greystar

North Bethesda, Maryland, The Residences at Pike & Rose team is looking for a Field Marketing Specialist to promote and advertise the happenings around the neighborhood and culture within the three communities. The Field Marketing Specialist role is an opportunity for candidates that are self-starters, that have expert knowledge with most social media platforms, community outreach, events, and sales. What You’ll DoYou will be the driving force behind the marketing efforts for The Residences at Pike & Rose by creating social media content, establishing relationships with the retailers, cultivating resident events with vendors, and working alongside the regional marketing manager and retail marketing manager. The Skills You’ll NeedTop candidates will have up-to-date knowledge of social media trends, innovative ideas, graphic design, partnering with vendors, creating and executing events, and have the ability to manage tasks and projects. Excellent communication, presentation and time management skills will be critical in this role. JOB DESCRIPTION Assists in supporting the Regional Marketing team in implementing strategic and tactical marketing and advertising plans by gathering and providing marketing information to assist in producing occupancy, traffic, and leasing reports, researching sources and rates for advertising, and assists in coordinating various marketing activities for assigned property. Assists in scheduling and coordinating marketing tools training by preparing and distributing logistical information, registering and confirming attendees, securing meeting room and facilities, preparing training materials, and assisting trainers with other activities and follow-up related to scheduled programs. Collects, reviews and maintains property specific marketing files, marketing collateral and information including photos, floor plan diagrams, copy, maps and pantone colors. Coordinates the production and distribution of brochures and other marketing collateral materials by working with local vendors and suppliers, fielding requests from on-site team members, and tracking orders, deliveries, and invoices. Maintains and updates all advertising and marketing publications and maintains vendor contacts, rate cards, media kits and login records to access data and reporting.

Fulfills all regional marketing requests and assigned Marketing Help Desk tickets. Conducts regular internet listing site (ILS) and print publication audits to ensure content is accurate and integrated within the digital operations platform. Participates in preparing for marketing meetings and presentations for prospective and current clients/owners by preparing PowerPoint presentations and other meeting materials, compiling reports on progress, costs, and results, and assisting operations leaders and marketing associates in organizing and conducting the meetings. Assists in the acquisition and management take-over of new properties by providing Greystar-branded marketing and collateral materials, setting up Greystar contracts with advertisers and other marketing vendors, and working with on-site leasing teams to review the Company’s policies, procedures, and practices related to marketing and advertising. Field Marketing Specialist Greystar will consider for employment qualified applicants with arrest and conviction records.

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