Marketing Specialist | ASAM

Rockville, Maryland, Position Summary:
This role requires a high level of creativity, extensive writing, attention to detail, and project management skills. This role is at the core of the marketing team, and others will rely on your work every day. You will report to the Associate Director of Marketing and engage daily with product subject matter experts to produce relevant content that meets the needs of both key stakeholders and our multiple audiences.

Responsible for all written, audio and video content needed to support ASAM’s marketing plans. Ensures written content is consist with ASAM terminology, brand voice, style, and tone.
Accountable for proofing, editing, copywriting, quality assurance and optimization of offline and online content, marketing campaigns, and brand messaging in accordance with ASAM brand standards.
Writes emails, announcements, press releases, monthly subscription “opt-in” e-newsletters, video scripts including aggregation of stories and coordination with ASAM department liaisons.
Writes and updates language for ASAM websites in coordination with ASAM Webmaster for brand continuity.
Copy edits all materials created by ASAM Marketing Department
Crafts and segments content that matches the ASAM personas as identified by marketing plan
Collaborates with the ASAM Weekly’s editors and assistant editors to ensure creation of the ASAM Weekly news publication.
Collaborates closely with ASAM Social Media Manager to support ASAM social media and digital communications by researching and providing content to the Social Manager for posts and responses.
Using current email marketing software, prepares emails for distribution; identifies, manages, and assigns audience segmentation; and updates and manages email lists.


Bachelor’s Degree or related experience required

Minimum 3 years’ experience with written content related to marketing or public relations.
3 years of demonstrated ability to be extremely organized, detail-oriented, flexible, and professional while managing deadlines and projects.
Demonstrated ability to meet deadlines and manage projects related to marketing, communications, or public relations.

Excellent writing and verbal communications skills.

Demonstrated ability to interact positively and effectively with employees at all levels leadership and staff.

Desired Qualifications

Bachelor’s degree in public relations, marketing, or communications preferred, or relevant experience.
Minimum 3 years’ experience with video content related to marketing or public relations preferred.
Experience working in a fast-paced organization or agency preferred.
Experience working with professional societies and associations and/or in the field of clinical medicine a plus.

Benefits of Working at ASAM:

ASAM’s work with physicians and clinicians helps millions of patients, families, and communities impacted by addiction
ASAM’s work helps address the vast national crisis of opioids and addiction
ASAM enjoys a strong organizational culture, living by values determined by staff of open collaboration, trust, courage, and connectedness
ASAM is proud to have earned the Sloan Award for Excellence in Workplace Effectiveness and Flexibility
ASAM offers competitive compensation (commensurate with experience) and benefits that include paid vacation and sick leave, transportation reimbursement, medical insurance, and 401k.

  To Apply:
Please submit a resume, cover letter, and writing sample to explaining your interest in the position and how your skills match the position. Resumes without cover letters will not be considered.
Recruiting Salary Range:  Commensurate with experience (with a robust benefits package)
ASAM provides equal opportunity to all staff. No person shall be discriminated against because of race, color, religion, sex, national or ethnic origin, age, physical handicaps, marital status, sexual orientation, family responsibilities, political affiliation, or any other category that is protected by federal law or the laws of the Maryland.
ASAM is proud to be honored with the Sloan Award for Excellence in Workplace Effectiveness and Flexibility for its use of flexibility and other aspects of workplace effectiveness as a workplace strategy to increase business and employee success.  ASAM was one of eight organizations and the only association to be recognized in the state of Maryland.


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