Marketing Specialist | St. Cloud Technical & Community College

St. Cloud, Minnesota, Location: St. Cloud, MN Full/Part Time: Full Time Employment Condition: Unlimited Job Description: Provide marketing and communication leadership and oversight to the College. Advise and assist the heads of academic and administrative divisions in developing suitable marketing strategies and tactics, and evaluating results. Design, coordinate and evaluate the effectiveness of college-wide marketing programs and projects. This position requires the development, interpretation and implementation of marketing and communication strategy for the College. This position exists to design, develop and maintain content on the main SCTCC website, mobile applications, social media sites, and emerging electronic communication vehicles (including interior and exterior electronic signage, broadcast e-mail, texting, and kiosks). This position will be responsible for developing and implementing web-based technologies and systems to support administrative and academic functions of the college and serving as a brand champion to maintain the credibility, accessibility, and standards across all media. This position also serves as a primary videographer of the college. The incumbent will work closely with the SCTCC Information Technology Team to coordinate the creation and maintenance of the SCTCC website and digital signage, as well as train and monitor content authors across campus on all mediums.

Required Qualifications: Associate Degree in Marketing and Design or related field (communications, marketing, advertising, graphic design, web design, or comparable). Two years’ professional experience in marketing, design, web content, or related position. Two years’ experience using web content management systems (for example, Drupal, WIX , WordPress or others). Experience using Adobe Creative Suite software. Strong written and oral communication skills. Preferred Qualifications: Bachelor’s degree or higher in related field (marketing, communications, or comparable). Five years’ professional experience in marketing, design, web content, or related position. Three years’ experience using web content management systems and CSS , HTML5, and/or other coding languages. Experience with professional camera equipment, videography, and video editing using software such as Adobe Premiere. Experience with Google Analytics interpretations and implementation of digital tracking methods.

Experience with writing, creating, and placing digital advertising via Google, YouTube, Facebook, and/or Instagram. Experience in higher education. Demonstrated ability to organize and coordinate multiple tasks while meeting deadlines. Demonstrated ability in cultivating internal and external relationships to build credibility and trust. Skilled in interacting with the general public, outside community agencies, and colleagues in a dynamic environment. Other Requirements: Physical Requirements, with or without an accommodation: Ability to perform work that requires the following lifting/carrying strengths: oLifting/Carrying a maximum of 10 lbs. oPosture/Other Activities: Primarily sitting with occasional light work such as standing and walking. oDesk/Computer work with occasional lengths of time standing for events. Ability to perform in a work environment which may include the following physical functions: oOccasional: Standing, walking, reclining, lifting above shoulder, lifting waist to chest, lifting below waist, carrying, pushing, pulling, climbing, balancing, stooping, kneeling, crouching. squatting, crawling, twisting/pivot, reaching, repetitive foot, simple grasp, firm grasp, feeling, tasting/smelling.

oFrequent: Sitting, repetitive arm, fine manipulation, talking, far vision (over 20) oConstant: Hearing, near vision (up to 20), midrange vision, depth perception, visual accommodation, color vision, field of vision. About: The work location is in the heart of beautiful central Minnesota; just an hour from the Twin Cities. St. Cloud Technical and Community College is proud to be a Minnesota Yellow Ribbon Agency. About SCTCC Benefits Info: Benefits include excellent low cost and low deductible health and dental insurance, retirement package, and tuition waiver benefit (after three years of employment). State of MN Benefits

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